Human society in the digital age with the development and changes in the social context rapidly. New media caused by technology in the digital era hits like
.(Facebook) and (Instagram) was developed on the use, is one strategy in the era 3.0 creatively, namely the substance (Massage) marketing communication officer wants to convey to the consumer market, Viral act. Marketing in various forms."Elite Like." at the same time, a group of individuals of influence. "Press Like" of the target, often, a artist, singer, famous persons in one.(Personal Branding) embedded in the identity as normal. Make those people to become the master of social eventually. The objective of this article is to convey the trend of marketing communication in the digital era in the current year 2588)."The power elite Like" to create value, the success of the wonderful.
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