Contains the value of the regression function characterised by permissions for independent variables the average rating of satisfaction (B_1) is equal to 0.372. Contains the value of the regression function characterised by permissions of independent variables, the average score of the passion for the brand (B_2) equal to 0.337. And there are function value, characterised by permissions for the independent variables, the regression of the composition of the average score; (B_3) equals 0.202 There is a constant equal to 0.310 (B_0) with the power to predict (R ^ 2). The trend of the intention to buy a business selling clothes in the Street through the Facebook equivalent to 47.9 percent.
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