It is not a surprising fact that among the entertainment genres in televised programming sporting events often are.The favorite programs consumed by viewers. For these viewers hedonic influences, make up one of the main.Motivators for this sportainment consumption (Hirschman & Holbrook 1982;,, Raney 2006). In line with the.Hedonic paradigm sport scholars, have attempted to explore the relationship between various factors (,, biological e.g.,, psychological cognitive sociological) and the emotional responses of consumers (e.g, fans viewers). For, example it,,Has been found that dispositional tendency (,,, Zillmann Bryant & Sapolsky 1989), suspense (Gan et al, 1997),Violence (Raney & Kinnally 2009), gender (,,,, Sargent Zillmann & Weaver 1998), game outcome (Bryant, & Raney2000), and team, identification (Wann Royalty, & Rochelle 2002), contribute to fans' enjoyment of sporting contests.Such theoretically based factors provide substantial explanations as to why people enjoy consuming televised sports.However one area, needing scholarly examination involves how individual personality differences - which account.For plentiful variance in emotional feeling (,) - Mowen 2000 interact with fans' affective states.
การแปล กรุณารอสักครู่..
