To use messages to communicate with consumers. What are the implications of viral communication is to meet the needs of consumers, most of which can lead to mood and feel.
In order to use text to communicate with consumers. All influence the communication virus, is to meet the needs of consumers, as much as possible, which leads to all the emotions and feelings.
In the message, in the team, communicate to consumers what is a virus influences the communication to meet the needs of the consumers, which are the most emotional, and will lead to the feeling.