SWOT analysis of air Asia: Voltage:- There is a good relationship with the Government and political leaders to work a smooth function. They have a great management team that works efficiently. With the strong contribution of information technology to each and every person can choose tickets online the easy way air Asia market infiltration. Because of this low-cost, help them become the low-cost leader in Asia. Working with a good relationship with the Government. The body can help keep it running smoothly in the country, for example: working with the Thai Prime Minister Mr.Thaksin Shinawatra, which holds a 50% share in the company to help Air Asia to capture the best market in the country, Thailand. Weak:- Air Asia does not have its own maintenance hub. First, the little plane for treatment by the time they come with 100 planes, but in the future they will have to fly another 100. They can turn to in order to maintain the aircraft at all times. It is a big disadvantage not to self-maintenance hub is one of the. The second problem with air Asia, is one of them, cannot be changed. If you are delayed, or received a refund for the same additional and charged at the bag. Cut the cost of fuel due to limited staff they could not handle the situation where a problem occurs by providing low-cost, they have failed to provide basic services to its customers to maintain margin. Opportunities:- Explore the markets in Asia, and more There are several cities in Asia, population greater than 1 million, which is an intermediate goal to give them a lot more to the middle class. A joint venture with Virgin Blue Group. This group wants to expand services to South East Asia, so air Asia has a host of joint services market to capture the more pure. Rising oil prices, which may be a threat to all, but the airline industry, air Asia, there are no customers, and then enjoy the land price to the price of oil up or down due to the increasing demand of customers, air Asia. The trend is to create a new path for our clients and an additional number of the proposed airport. Threats:- Certain charges such as air travel. The landing fee, security costs are not in control of the airline operation. This is a threat to all airlines, but especially. The airline will give very low prices. It is possible to enter airline service at any time by reducing their cost, because the profit of 30%, which is a little more air Asia is the comparison of other binborikan could be heavily dependent on the sale of stock or other online such as fault can occur on a system that may result in direct sales to the customer lack of confidence because of the terrorist attacks. Government policy, accident, etc.
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