Motivation means "driving force inside the party's call to the person with the action" (Schiffman and Kanuk. 1991:69).Motivation is internally called the party's behaviour right direction and continuity (Anni da. Email Anita Woolfolk E. wunfok, 1995).The incentive is to add behavior. The actions or activities of a person by the person purposely. Then the behaviour to achieve desired goals (Michael Domjan, DOM Jaen, 1996).
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