The era is the era of 3.0, powered by highlighting market values (The Values-Driven Era) – view of the consumer, which is the target, but still continued to look as human beings with thoughts, mind and spirit, all this, the consumer is not just defensive to receive marketing communications but can demonstrate opinions (Two-Way Communication), as well as their participation in cooperation with volunteer wood in the development of a product or service, Meet their needs better.
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