The company has the ability to transfer resources to other agencies, marketing resources, marketing, these can be used immediately to support operations effectively. (Bharadwaj, Varadarajan and Fahy, 1993).
The company has the ability to transfer the marketing resources to agencies other marketing resources they can use immediately to improve operational efficiency (Bharadwaj, Varadarajan and Fahy, 1993).
The company has the ability to transfer the marketing resources to other agencies, marketing resources, these can be used immediately to improve the operation effectively. ,, and (Bharadwaj Varadarajan Fahy 1993).