The purpose of this research is To study the factors of affecting the purchase demand of university students through the system E-Commerce Rajabhat Phuket. To compare the factors affecting the purchase demand through the system E-Commerce.Phuket Rajabhat University, the population, including the Rajabhat University Students in the 368 people the tools used in the analysis. The statistical analysis of the data is the frequency (Frequency) percentage (Percentage).(Mean) and standard deviation (Standard Deviation)
.It was found that The respondents overall, as students, Faculty of education, students at 3 5 001-10 income,,000 baht were purchasing system E-Commerce know buying goods from advertising, frequency of purchases 2 times per month. Order goods through Facebook by purchase is a kind of clothing, apparel, price, time 500-1999 baht, and delivery systems through the bank is mostly
.Respondents in the income of the consumer. Most consumers will have to earn enough to buy products through the system E-Commerce ราคาสินค้าชนิด. Consumers interested to transport goods without a fee.The taste of consumers. Consumers interested in purchasing from the site are reliable. The population. Consumers interested in purchasing convenience goods and the other factors.
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