By consumers, aimed at intermediate to high level consumers. In particular the customer groups that rarely have time for cooking, and that facilitates fast and economical, as well as with health benefits.
Aimed at the consumer level, mid-level consumers. Especially for customers who do not have time for cooking. And demand for products that facilitate the fast and efficient as well as beneficial to health.
By targeting the consumer to consumer medium high. The customer didn"t have time to cook. And want to products that facilitate fast and economical, including health benefits as well.