A survey customers Hotels in Paris, Rome and Barcelona over 100 hotels with customer groups to answer the question of whether more than 60,000 people. "You know our hotel?" The survey results came out in the same direction as the same time, a study of Google in question the same period of the previous
results of the survey at this time was as follows:
24.1% Friends or Family
20.2. OTAs%
17.2% Other
16.0% Tripadvisor
Repeat Guest 11.8%
2.7% Travel Agent
Blogs 2.7%
2.0% Facebook
Magazine 2.1%
1.0% Travel Guide
Twitter 0.1%
can be seen that their friends and relatives, and friends. Who played a key role in providing advice on places to stay in. To be trusted is the # 1 and I took the 1st, 4th and 5th come together as high as 51.9%, more than half of the respondents
who took the survey results, the 3 groups together. This is because the 3 groups are groups that are coming and have been influential in the decisions of customers who have experience in the hotel and the hotel were
so different hotel. Should focus on keeping existing customers. Manage relationships with existing customers as well. You can develop and expand the hotel's own lived experience of a customer in the future.
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