The consumer area university, mainly female, aged between 41 - 50 years. With a bachelor degree, marital status, occupation and business. The consumer behavior is mainly consumed organic vegetables.Consumers eat vegetable intake 3 - 5 times per week by choosing from the market that is healthy and health education. Most consumers choose to buy in the evening. For the type of organic vegetable consumers prefer to buy.Such as broccoli, cabbage, water spinach, cauliflower and peas were buying each time the average 50 - 100 baht. The organic vegetables to types of cooking fried boiled stew, fried, and there were members of the family 3 - 5 people, and the average income per month, 15000 - 12 000 baht,
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