Mechanisms that are appropriate for the preservation of a sustainable destination can be the user's scales, and other business partners. International partnership and collaboration can help an organization to promote the worldwide conservation campaign. One of the mechanisms. The Director's functions, including communication and motivation Communication and motivation play a significant role in the sustainable development of the destination. It cannot be denied that there are many discrepancies and conflicts from both capitalists and local people. As the owner of the land does not need to maintain a tourist attraction since they need for maximum profit. Some local people may be interested in revenue, just so they have a tendency to ignore the advocacy of sustainable tourism. It is important for Governments and NGOs to encourage the local people to join the campaign. Persuasive communication should be used to provide them with the necessary information related to the tremendous benefits of sustainable tourism.
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