ในฐานะที่เป็นส่วนหนึ่งของแผนการตลาดที่ผู้จัดการจะมุ่งมั่นที่จะตอบสนองความต้องการของผู้บริโภค
Our company will hire a marketing manager specifically charged with locating output markets for pork processed in this facility.
As a part of the marketing plan, the manager will strive to meet exceed consumer needs. Through superior product and customer service, Smith’s Beef will establish a quality image that will allow it to broaden its reach into existing and new markets for beef and its bi-products.
Smith’s Beef marketing plan will focus its efforts on the following types of customers:
• Other domestic meat processors who have been unable to locate custom kill and cut packers who can meet their specific needs and delivery.
• Domestic regional retail chains that either desire a specific cut of beef, or who wish to co-brand a premium product through the SBA plant.
• Domestic food service companies who wish to provide a high quality, superior, and consistent beef product in their restaurants.
• International markets demanding specialty cuts and custom solutions.