To create a good image of the organization that represents the image formed in the mind or emotions of people on the agency itself. The perception or image such as a result of the actions of the organization itself. Whether speech or action. So, to create a positive image of the organization to accomplish much profit. It is an organization that has members that are not members of organizations with strong. There appears to be a substantial contribution. A good service Morality and ethics are admirable faith. The image of the organization, formed in the minds of the people is indeed a good reliable results in the implementation of the mission of the organization achieve its goals. But on the opposite If any member of the organization's lack of enthusiasm. Has been developed Not the target of the operation. Inevitably result in job quality. Given the lack of trust, faith and cooperation of the people "image" of the enterprise will fall into a "negative image and concept in the organization's businesses need to focus very high. By trying to develop a strategy to create a system. The original inhabitants of publicity as the main tool. To be applied and integrated communication strategy variants. Using various methods such as unity, to support the implementation of the target image desirable elements including a corporate image that can make an organization or agency with an established reputation as trusted faith of the person concerned makes. the organization is making progress
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