Chapter 2The theory involved.Held Ta project "citronella to ward off mosquitoes," he said. The organizer of the TA to consult documents about the research done with the details as follows:1. new products2.1 with new products."New product" means a product that contains a new invention, and has never been in the industry before. New products also includes products that are updated or adapted either properties or all with different from existing products that make consumers recognize the difference that new products can be formed into several categories depending on the level.The new capabilities of each product to create a new message, with the same product can be painted in a modified.The properties of the elements of the product: quality, price, brand effects.The technology services
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