1. STRATEGY FOCUS is books, customer needs are clearly in each group. 2. DIFFERENTIATION STRATEGY is to refine the news headlines without the headlines than real.
1. FOCUS STRATEGY a written response to customer needs in each group clearly 2. DIFFERENTIATION STRATEGY moderation headlines headlines without exaggeration.
1. FOCUS STRATEGY books to meet the customers needs in each group. DIFFERENTIATION STRATEGY have clearly 2 filtering without actually headline headline