In conclusion, Even though ASEAN's behavior are quite different in each country. However, the SMEs may export opportunities and market participants were divided into two groups, ASEAN is a group purchasing power in the medium to high. This was quite evident in the consumer market of ASEAN -5. And in society High-income countries in the CLMV group of SMEs which Thailand has a chance to penetrate this market include product convenience in daily life, such as appliances / electronics. Communication devices / mobile products Automotive Group. Including food products such as ready meals. And prepared foods In response to social work outside the home and the hustle of everyday life also healthy products, both consumer demand is still high. In order to penetrate this market. Should focus on quality and standards, as well as its high level of innovation and technology to bring new production into higher value-added products. For consumers another group. Most consumers in the CLMV group, which even today is still high but have no income. With economic growth potential make this consumer group is in a transitional period, income levels and consumer demand on a more level. Thailand exports of SMEs with the opportunity to penetrate this market segment, mainly consumer goods necessary for everyday general. Other products include the trend in the IT and consumer health. This product has been accepted in Thailand rather CLMV market in CLMV relatively moderate because consumer behavior, media consumption emulate Thailand. It is an opportunity for SMEs in Thailand to take advantage of trade and investment in such markets.
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